AI SALES SUITEBuilt for out-of-home

Sell every board.
Win the advertisers OOH never had.

doohthis is the AI suite behind the people who sell billboards. It studies each of your boards in depth and gives your reps the local knowledge they need to sell it, the businesses around it, the people who pass it and how its audience shifts through the year, then finds the businesses that belong on it and makes the case in their own language, including the thousands that have never bought out-of-home advertising.

Book a demo →See how it works
Built forStatic & digital billboardsTransit mediaStreet furnitureUrban panelsPlace-based media
one board, start to pitch · live
01 · Onboard

Drop in a board

HWY 2 & 21ST AVE E · 14×48
Coordinates47.47, −94.86
FacingEastbound
MarketBemidji, MN
02 · Analyze

Read its DNA

TrafficDemographicsAnchors nearbySeasonalityEventsCommuteTourismWeatherSpendCompetitionNew openingsSchools
Every location layer fused into one profile of the place around the board.
03 · Uncover

Find the buyer

Healthcare92
Powersports84
Hotels77
Why healthcare, Fall 2026: the medical district is nearby, and flu-shot season and open enrollment both fall in the season.
04 · Pitch

Send the story

To: Marketing lead · Northpine Health
Export →
One suite, two jobs

Sell more of OOH. Bring more brands to OOH.

Most operators compete for the same advertisers. doohthis helps your team find net-new customers that no one is pitching to, and gives you everything you need to reach out and close: personalised outreach, verified contact data and custom proposals, all built around why that business belongs on your board.

For your sellers

AI research and drafting support for every rep.

doohthis handles the research, the ranking and the first draft, so reps can focus on the conversation.

  • The right buyer for every face, every month
  • A pitch built on a real reason, at the right length for the reader
  • Every call, form and RFP answered with a matched proposal
  • Check-ins and upsells that arrive right on time
For the medium

Advertisers who never thought billboards were for them.

The clinic, the dealership, the lake resort, the new café. doohthis finds these businesses and explains how out-of-home can work for them.

  • Spots local businesses that fit your boards but have never run one
  • Explains the medium in plain words, with a campaign idea and ad mockup created for their business
  • Turns a first flight into a repeat account
The problem

OOH sales still runs on guesswork.

Reps spend hours researching brands and writing pitches by hand, with little time left to tailor each one. Inbound buyers go cold waiting for a rate card. Booked accounts often go quiet, which makes renewals harder to predict.

Before doohthis
  • ×Hours of manual research for every pitch
  • ×Generic outreach with no real hook
  • ×Slow replies and one-size rate cards for inbound
  • ×Silent accounts churn silently
With doohthis
  • ✓A real reason to reach out, built from what’s happening near the board
  • ✓The exact brands to pitch, ranked, with the reason they belong there
  • ✓Every inquiry qualified and matched to the right boards in minutes
  • ✓Check-ins and upsells that surface at the right moment
The revenue engine

Three pillars. One platform.

doohthis powers every stage of the revenue cycle, finding new buyers, converting the ones who find you, and growing every account you’ve already won.

Outbound · Stop waiting. Start targeting.

Pitch the right buyer, at the right moment, with a story they can’t ignore.

doohthis reads every board’s DNA, identifies the verticals and brands most likely to buy, and writes a personalised narrative around what’s happening near the board, so that even a regional gym or a new café chain has a reason to reply.

20%+ yield improvement
Explore Outbound →
01

Onboard

Add every board you own, static, digital, transit and street furniture.

02

Analyze CORE ENGINE

doohthis understands what’s around each board, who sees it, and what season it is.

03

Uncover

It identifies the right verticals, the specific brands, and a clear reason why the board fits each one.

04

Pitch

Send pitch packages, proposals and first emails directly to your CRM or outreach tool in one click.

Inbound · Stop missing leads. Start converting them.

Every inquiry answered, matched and proposed, while interest is hot.

Web forms, phone calls and RFP emails are captured, qualified and matched to the right boards automatically. Your rep reviews a tailored proposal and sends it in minutes, not days.

Always-on selling
Explore Inbound →
01

Capture

Every web form, call or RFP email is captured and routed instantly.

02

Qualify CORE ENGINE

AI scores the lead, category, budget signals and timeline, before a human touches it.

03

Match

The right boards surface automatically, matched to audience, geography and goals.

04

Convert

A tailored proposal is drafted. Your rep reviews, sends and closes.

Grow · Stop losing accounts. Start compounding.

Stay present through the whole contract, and grow it.

Live signals from your boards, audience shifts, seasonal peaks, market events, trigger the right check-in or upsell at exactly the right time, and flag at-risk accounts before they go quiet.

Zero silent churn
Explore Grow →
01

Monitor

Every live campaign is tracked, including audience, seasonal shifts and market signals.

02

Signal CORE ENGINE

Changes such as a traffic spike, a competitor vacancy or a seasonal window are flagged when they matter.

03

Engage

Structured check-ins keep your rep consultative throughout the contract.

04

Expand

Upsell moments arrive with context and a ready-to-send message.

Board DNA

Location intelligence, fused with buyer intent.

Most tools tell you how many people pass a board. doohthis tells you who should be on it, by fusing what’s true about the place with what’s happening at the brands that want to reach it.

Location intelligence

What’s true about the place around the board.

Transit & trafficDemographicsNearby anchorsSeasonalityLocal eventsTourismWeather…
Hwy 2 & 21st Ave EBemidji, MN · 14×48 static
Board selected
FormatStatic bulletin
Size14 × 48 ft
MarketBemidji, MN
StatusAvailable
Season · pick the season to sell
Fall 2026Winter 26–27Spring 2027Summer 2027
Fall 2026Verticals are ranked for this season
Top verticals · Fall 2026
92HealthcareTop fit
86Powersports
79Education
74QSR
Why healthcareThe medical district is nearby, and flu-shot season and open enrollment both fall in the season.
Healthcare · businesses that fit · contacts included
SNorthpine HealthRegional✓
EEssentia HealthRegional
CCVS PharmacyNational
NNorth Country DentalLocal
Write-up · Northpine Health · Healthcare
To: Dana Whitfield, Marketing
Firmographic intelligence

What’s happening at the brands that want to reach it.

Store openingsExpansionHiringLaunchesSponsorshipsRevenue & headcount…
Who to sellVerticals and brands ranked for each board, national and local.
WhenThe season and the buyer’s own calendar, month by month.
WhyThe reason the board fits, written into every pitch.
WatchBoard DNA, explainedHow doohthis reads a board and ranks the verticals that fit each season.
Seasonality

The best buyer for a board changes every month.

Every board is affected by two calendars at once. doohthis reads both and re-ranks who should be on the board for any month you pick, the beer brand before kickoff, the snowmobile dealer before the first snow, the lake resort before Memorial Day.

The local calendar

Everything the market lives by: the weather, the sports seasons, the school year, holidays, festivals and tourist weekends. Football season moves beer and wings; lake season moves resorts; the first snow moves sleds.

The buyer’s own calendar

Every business has its own cycle: tax season, open enrollment, back to school, year-end sales, the holidays. The pitch is most effective when it arrives at the same time as their budget.

Example board: Hwy 2 & 21st Ave E, Bemidji, MN. Scroll to move through the year, or pick a month.

What you unlock

Win more. Sell smarter. Own your market.

These advantages build on each other and help your inventory generate revenue across the full sales cycle.

Outbound

Higher yield

Reach brands willing to pay premium rates for a relevant location, instead of relying on discounted defaults.

20%+ yield improvement
Outbound

Shorter sales cycles

Replace “Does this board work?” with “Here’s why it’s perfect for your Q4 launch.”

Insight-driven narratives
Outbound

Empowered teams

Every rep gets data-backed talking points, which supports confident and consultative selling instead of guesswork.

Auto-generated campaigns
Inbound

Instant RFP response

AI drafts responses that are qualified, matched to your inventory and ready to send in seconds.

Always-on selling
Inbound

Sell 24/7

An AI calling agent answers inbound calls with live board intelligence, so every call can be handled as a qualified sales conversation.

Real-time board intelligence
Grow

At-risk early warning

Catch issues that could affect results and offer alternatives before performance suffers.

Zero silent churn
From the boardroom

Notes on where OOH selling goes next.

All posts →

EVENTS
Oct 14, 2026 · 10 min

Why every OOH sale is really five sales

Our Gold Sponsor keynote at Apparatix Unleashed, and why no platform could automate the cases that matter.

Read →
SALES
Aug 10, 2026 · 14 min

The newest person on your team is showing you where selling goes next

New AEs are building their own AI-assisted workflows. Here’s what they built, and where it comes apart.

Read →
OPERATIONS
Jun 29, 2026 · 12 min

Three jobs for software before you hire your first AE

Still the primary salesperson at your OOH company? Hand these three jobs to software first.

Read →
Sell smarter

Every board has its story, and its buyer, for every moment.

Outbound, Inbound and Grow, one AI sales suite for independent OOH operators and regional media companies.

Book a demo →See how it works